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Learning To Use Excel Macros For PPC

If you’re good with Excel’s formulae and pivot tablets you may want to go to the next level and start making your own macros. A macro is a short program that tells Excel to do a series of actions. You...

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Moz Analytics: A Quick Review

At the end of May, Moz Analytics beta was rolled out to a gradually increasing number of Moz accounts. Its freshly designed package aimed to “give every marketer affordable software to measure and...

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IonSearch 2013 recap – our favourite tips & thoughts

Two days, three tracks, over 50 speakers. IonSearch 2013 certainly didn’t lack in ambition, nor in potential for some insightful search marketing conversation and thought. And it did not disappoint; we...

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Blogger Outreach Process – Organisation is key

There are lots of articles available on blogger outreach, including our own! However, the challenge is in converting these steps into a scalable process. This is why I’d like to share with you our...

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PPC Hints for Excel 2: The Array Formula and Negative Keyword Checking

Last February I gave you some handy Excel tips – here’s some more! Today I’m talking about array formulae. What’s an Array Formula? It’s a formula that takes in a bunch of cells (ie an array) where a...

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Google Introduces 'Hot Searches' in Google Trends

It’s no secret that in today’s modern age, we’ve embraced a “search” based culture. Whether it’s a new artist you’ve heard of, a recipe you’ve read about, or even a news report you’ve just seen on TV;...

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20 SEO Tools You Might Not Have Heard Of, But Should Be Using

I should be presenting at BrightonSEO today on a 20/20 slot (20 slides, 20 seconds each) talking about 20 SEO tools. Unfortunately I can’t be there. Sadly my dad, Jim Gibbons, passed away on Wednesday...

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The Ultimate Resource Guide for Link Builders from Distilled LinkLove 2012

Friday saw the Distilled LinkLove conference in London, with an impressive line-up that included Rand Fishkin, Mike King and Wil Reynolds sharing their link building secrets. Whether you’re agency or...

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BuzzStream – a blogger outreach tool review

Like many agencies, blogger outreach constitutes a significant proportion of the time we spend link building. In our experience, it gets great links whilst maintaining a natural link profile. Until...

View Article


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Clik here to view.

Link Building – a Helpful Guide to Prospecting and Analysis

Creative Link Building, Link Prospecting or even Link Scouting – call it what you will, the premise is the same:  you are looking for opportunities to build links. Over the years there have been many...

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Clik here to view.

Excel Hints for PPC

Excel is one of the best tools for PPC. Downloading your data into Excel gives much more scope for analysis and complex change than using a browser interface or AdWords Editor. You may have already...

View Article

IonSearch 2013 recap – our favourite tips & thoughts

Two days, three tracks, over 50 speakers. IonSearch 2013 certainly didn’t lack in ambition, nor in potential for some insightful search marketing conversation and thought. And it did not disappoint; we...

View Article

Image may be NSFW.
Clik here to view.

Blogger Outreach Process – Organisation is key

There are lots of articles available on blogger outreach, including our own! However, the challenge is in converting these steps into a scalable process. This is why I’d like to share with you our...

View Article


Image may be NSFW.
Clik here to view.

PPC Hints for Excel 2: The Array Formula and Negative Keyword Checking

Last February I gave you some handy Excel tips – here’s some more! Today I’m talking about array formulae. What’s an Array Formula? It’s a formula that takes in a bunch of cells (ie an array) where a...

View Article

Image may be NSFW.
Clik here to view.

Google Introduces ‘Hot Searches’ in Google Trends

It’s no secret that in today’s modern age, we’ve embraced a “search” based culture. Whether it’s a new artist you’ve heard of, a recipe you’ve read about, or even a news report you’ve just seen on TV;...

View Article


20 SEO Tools You Might Not Have Heard Of, But Should Be Using

I should be presenting at BrightonSEO today on a 20/20 slot (20 slides, 20 seconds each) talking about 20 SEO tools. Unfortunately I can’t be there. Sadly my dad, Jim Gibbons, passed away on Wednesday...

View Article

Image may be NSFW.
Clik here to view.

The Ultimate Resource Guide for Link Builders from Distilled LinkLove 2012

Friday saw the Distilled LinkLove conference in London, with an impressive line-up that included Rand Fishkin, Mike King and Wil Reynolds sharing their link building secrets. Whether you’re agency or...

View Article


BuzzStream – a blogger outreach tool review

Like many agencies, blogger outreach constitutes a significant proportion of the time we spend link building. In our experience, it gets great links whilst maintaining a natural link profile. Until...

View Article

Image may be NSFW.
Clik here to view.

Link Building – a Helpful Guide to Prospecting and Analysis

Creative Link Building, Link Prospecting or even Link Scouting – call it what you will, the premise is the same:  you are looking for opportunities to build links. Over the years there have been many...

View Article

Image may be NSFW.
Clik here to view.

Excel Hints for PPC

Excel is one of the best tools for PPC. Downloading your data into Excel gives much more scope for analysis and complex change than using a browser interface or AdWords Editor. You may have already...

View Article
Browsing index pages (32 articles)


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